A legacy naming opportunity that will support the life-saving mission of Israel's most strategic and vital medical institution and promote Jewish history and identity worldwide.
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As the center point of The Legacy Heritage Oncology Center and Dr. Larry Norton Institute healing garden The History of the Star of David is a cultural and artistic attraction for people, tour groups and students to visit Soroka and Beer Sheva.
The Star of David or Magen David (Shield of David) in Hebrew, is the most universally recognized symbol of Judaism. Named after King David of ancient Israel, this six-pointed star (hexagram) consists of two interlocking equilateral triangles, one facing up and one facing down. The long and complex history of this symbol spans centuries and bears witness to the depths and heights of the journey of the Jewish people. The development of this symbol and the meanings it has come to evoke are a result of its prolifera- tion from remote antiquity up to the current State of Israel in the twenty-first century.
Marc Bennett’s The History of the Star of David is an artwork that is immediately engaging, drawing you into its world on many levels. Color is used boldly and deliberately, creating a mood that is both exciting and emotional. The artist’s careful selection and juxtaposition of the images of the Star of David establishes a stimulating narrative and visual rhythm. The images seem both familiar as well as newly discovered, expansive yet contained. We are left with a sense of awe, a timeless glimpse into the birth of a symbol from its earliest incarnations to its current universality of meaning. It evokes a sense of survival and determination, as well as a celebration of Jewish culture, tradition and faith.
Artist Marc Bennett has created a work of art that is destined to become a cultural icon. His The History of the Star of David invites viewers to take an historical journey with this iconic symbol. A journey that brings to life a rich history of triumphs and struggles and offers hope and promise for our future survival - the perfect counterpart to Soroka's life-saving mission.
The artist, in collaboration with Soroka, will further develop related projects that include educational and school components, traveling exhibits and video modules, intended to enhance the educational value of the art, and promote Soroka and Jewish engagement. Not only will the hospital be acquiring an engaging artwork celebrating Jewish culture, history and identity, but an important work that will be promoted globally as a 21st century movement representing Jewish life and future survival.
To learn more and explore opportunities to purchase artwork, please visit the official site of the History of the Star of David Art
The History of the Star of David project believes that giving back is part of Jewish heritage and an important part of the future survival of the Jewish people, so they will donate to Soroka Medical Center 10% of gross revenues generated from all worldwide limited edition fine art sales, merchandising and licensing in perpetuity. The merchandise will be sold in retail stores, museums, galleries, Jewish institutions and websites globally.
Additionally, to support on-site tourism, the project will provide merchandise that will be available for sale at Soroka's gift shop and on line on their website. This will heighten international awareness for Soroka and create a continual revenue stream for the Medical Center and the Cancer Center in perpetuity.
Product merchandising and licensing is a natural brand extension that will maximize and sustain revenues stemming from The History of the Star of David series of works. The emotional connection between this iconic cultural symbol and its eye-catching color will be easily adapted to all types of consumer products including; home goods, clothing, tech accessories, posters, stationary, greeting cards, and jewelry. The brand extensions for this are endless, limited only by imagination!
Donor Opportunities Please Contact:
Rachel Heisler Sheinfeld | Executive Director
American Friends of Soroka Medical Center
Office: 914-725-9070 | Mobile: 914-582-6750
